Where fairytales come to life

Custom + Designer Wedding Dresses Melbourne


Imagined by You, Crafted by Us.

We bring together the tradition of bridal couture with contemporary fashion to create wedding gowns as unique as you.

We craft the dress of your dreams and bring your vision to life through bespoke design and attention to detail. Designing your own wedding dress allows you full control over the style and fit of your gown. The perfect dress for the perfect day

d’Italia’s exclusive collections of wedding gowns are passionately designed and created with the finest fabrics. Our collections push the bounds of design, bringing together timeless beauty with modern elegance.

As the mother of the bride, you deserve to feel elegant and confident in your dress. Our experienced designers and dressmakers work with you to create a unique gown that reflects your personal style and is made for you.

Wedding Dresses Melbourne

The d’Italia Way.

Our bridal designers  and dressmakers are committed to perfection in craftsmanship and creative innovation. We create more than custom dresses, we create art.

● Highest-quality fabrics and lace
● Commitment to couture craftsmanship
● Bespoke designs imagined by you, created by us.
● Classic to modern designs
● Size-inclusive 

Our Ready to Wear collection of bridal gowns features an array of styles, from elegant and classic to modern and edgy.

Pick The Style Of Your Dream Dress!

Silk Georgette

Crepe Wedding

Mikado Wedding


Fit & Flare



Plus Size




Long Sleeve

As Seen In

d'Italia Brides












How d'Italia Designs Your Dream Dress

While our extensive collection provides an exquisite range of ready to wear dresses, we also offer an entirely custom made couture option for your special day. Even if you don’t have a clear picture of the dress in mind or they like different elements of different dresses that you might have seen elsewhere, we can guide you. We have a genuine passion for creating a one-of-a-kind dress for your wedding day. Our designers will incorporate your unique style and personality into the design of your bridal gown. You will have control throughout the entire process, from the first sketch to the final fitting.
designs your dream dress

Book An Appointment To Design Your Custom Wedding Dress

Start with a private appointment with our bridal designers and consultants. We’ll discuss your wedding vision, preferred fabric styles and gown silhouettes. We’ll also take your measurements and go over a few initial sketches, fabrics and laces to give you a clear idea of the overall look and feel of your wedding dress. Once we’ve finalised the fabrics and design elements of your bridal gown, our dressmakers will start working on your dress.

The Design Process

Sometimes, off-the-rack isn’t enough. Our custom-made wedding gowns allow you to create your dream dress (without the $$$ price tag). As a premier Melbourne bridal shop, we have decades of experience in creating the dress of your dreams. Let us show you how it works…

Book Your Appointment

Sit down with your personal bridal dress team in our Melbourne bridal store to unveil the possibilities of your perfect dress. We’ll chat through your vision, budget, fabric preferences and design silhouettes. At the end of your appointment, our creative team will have a full understanding of what your dream dress is.

Designers, Make It Work

Once we have locked in your style we will take your measurements and go over a few initial sketches, fabrics and laces. Once we’ve finalised the fabrics and design elements of your bridal gown, our dressmakers will start working on the dress.

Where the Magic Happens

Our dressmakers will create a fitting planner based on your work schedules and location. We offer unlimited fittings to ensure a perfect fit.Our seamstresses are located in several locations around Melbourne, ensuring your seamstress is conveniently located for you. 

Loved and Highly Rated by Brides All Over Melbourne

Final Fittings Before Your Big Day

Most brides prefer to come in for a final fitting 1-2 weeks before their wedding day. This way they’ll have ample time to make sure they are confident of their finished gown, from the fit to the finish. We want you to feel beautiful as you walk down the aisle on your special day.
Laura Dunstan
Laura Dunstan
I was absolutely thrilled with the service and craftsmanship provided by D’Iitalia! From the moment I stepped into the shop, I was greeted with warmth and professionalism. I had a very clear vision of what I wanted and it was brought it to life with the most stunning gown I could have ever imagined. I can't thank the team enough for making my wedding dreams come true!
Anne Rebecchi
Anne Rebecchi
We had a fun, fabulous experience. The fabric and the design experience was just what we needed. Followed on by choosing the finest dressmaker in Mary who was simply amazing.
Jessie Thamm
Jessie Thamm
What a fantastic experience I had with D’Italia. Shuchi was so helpful in fabric selection to suit my figure and the dress style, I had 3 layers of fabric, all great quality, including custom ivory coloured glass beading, which looked so beautiful, and sat perfectly. I was referred to a wonderful couturier Eva Tomala, who was amazing to work with, so friendly, professional and helpful. She made my dream dress work for my figure, offered suggestions which all paid off on the day, I loved the whole with D’Italia and Eva, everyone involved went above and beyond when I had questions or special requests and it resulted in a beautiful dress that I will treasure forever! A word of advice for anyone wanting a custom wedding dress, trust in the process and it will pay off!
Shauna Denham
Shauna Denham
The team at D'Italia were great to work with! I worked with Shuchi as my designer and she was able to bring all my ideas together to design my dream dress! D'Italia were even able to custom design my wedding fabric to be exactly what I wanted. My dress maker Dragana was also amazing with so much knowledge and experience she made the process run smoothly!
D'Italia were an absolute lifesaver in a sea of dresses that didn't quite hit the mark for me. I had a very specific vision in mind when I contacted them and Pala (my designer), alongside Vicky (my dressmaker) 100% delivered in every way. Pala helped me out with the process of putting my vision down on paper and making sure it was something that would work for me, as well as choosing beautiful fabrics that worked amazingly well. Vicky then brought my design to life, solving problems with me to make it fit me the way I wanted and ensuring my dress was perfect for my wedding day (including making sure I could dance in it properly!). I'm so pleased I found D'Italia and Vicky. Would recommend whole-heartedly!
Brandon King
Brandon King
I recently had the pleasure of working with d’Italia, and I have to say, I was absolutely thrilled with the quality of my wife's completed dress for my daughter's wedding. Every detail was expertly crafted, and the final product exceeded my expectations in every way. The staff were also incredibly helpful and professional throughout the entire process and accommodated my needs and requirements. Overall, I would highly recommend this bridal store to anyone looking for a high-quality custom-made dress. The quality of the completed dress was truly exceptional and I couldn't be happier with my experience.


d’Italia’s stock ranges from classy casual to very formal wear, including bridal gowns, bridesmaids, mothers of the bride gowns, ball gowns, formal gowns, evening wear, cocktail gowns, professional/office wear, smart casual wear, everyday wear and even resort/holiday wear.

Whatever the occasion, d’Italia is here to create magic.

d’Italia’s agents travel to Italy, France and other fashion capitals every 6 to 8 weeks to source the fabrics for the upcoming seasons. Our stock is constantly changing to keep up with the ever-evolving trends in fashion and season.


Yes- we offer small strips of fabric complimentary. However, many of our customers prefer to purchase 10cm strips as they provide a more true representation where a proper colour match or pattern is essential.

This service is extended to interstate telephone/mail enquiries; however, please note that we are unable to guarantee the availability of fabric in the short-term future as our stock moves rapidly.

Not at all – our experienced dressmakers’ are an excellent source of direction and advice.

You can come to d’Italia with just a vision or idea and work with your dressmaker to come up with the finer details. If you’re unsure, your consultant will guide you through various images to help you decide on the perfect option. It is usual for dressmakers to work off design sketches from d’Italia, and then in the process of fittings, the design is fine-tuned on the body. The dressmakers make their own patterns, regardless of whether they are making something from a sketch, from a photo or copying an existing garment – so it is completely unnecessary to bring your own patterns.

Couture gowns are developed based on your unique body. In this way, our designers create pieces that are completely unique to you. Your dressmaker will work with you throughout the process to make changes or tweaks wherever necessary.

Unlike other fabric shops, d’Italia only includes current season stock. We do not hold old, past-season or outdated fabrics. Our fabric stock is produced in Europe, and other textile hotspots, in small quantities that will never be reproduced.

Appointments are encouraged for those who would like to be served with minimal interruptions. It is essential, especially for brides and bridal groups, to book appointments, as it is more practical to have one of d’Italia’s bridal experts allocated to help you personally.

We recommend booking your seamstress in advance to avoid disappointment. Each bride and each dress is unique, and thus, timelines are unique. We’ll plan a fitting appointment schedule with you well in advance of your big day to ensure your dress is ready on time. d’Italia’s seamstresses are regularly booked up to 12-18 months in advance of the event.

The average cost of d’Italia custom-made garments – including couture and fabric – ranges from:

Mother of the bride garment/dress: $2000+
Cocktail/formal/evening dresses: $2,000+
Women’s suits: $2,000+

Bridal gowns without French lace, beading or embellishments: 2,500 – 3,000+
Bridal gowns with French lace, beading and/or embellishments: 3,500+

(varies according to the specialist fabrics chosen)