Many mothers have stumbled upon our doors in a state of sheer frustration, completely overwhelmed by the lack of suitable ready-made garments available in stores. A small number of “Mother of the Bride” shops exist, but sadly they only tend to cater for the proverbial frumpy, dowdy, or stately motherly look. Furthermore, not only is there a lack of suitable styles, but it is virtually impossible to get an exact and flattering fit off the track.
What is indeed “appropriate” is often a confusing, tricky and understandably stressful issue for mothers, as they are not mere guests at a wedding…they are in fact important members of the bridal party, and as such must look the part – without any chance of a dreaded fau-pax whereby they may detract attention from the bride.
Having come to us, within minutes of discussing the formality of the wedding and their personal tastes and preferences, a majority of mothers are pleasantly relieved to realise that we can design and create them a unique, perfectly appropriate, stylish, elegant and flattering outfit – with no stress, and no guess-work – to ensure they will feel supremely confident on a day which is just as much theirs as it is their child’s.
We stock a delightful range of semi-formal to very formal Italian silks, French laces and beadings, in an impressive range of colours and styles. With a combination of these fabrics, our many years of experience in all areas of bridal fashion and our free in-house design and styling service, we will guide you in the right direction to ensure you present appropriately. Your look will be stylish and elegant, and your garment designed and fit your body shape perfectly – all these factors are the key to flattering you to your utmost, no matter what your body shape. We know all the tricks…!
Having never found themselves in this position before, it is common for mothers to leave their outfits to the eleventh hour – with only weeks or a couple of months to go, they find themselves at a loss. That is until they come in to see us, of course! It is with this said that we encourage mothers to start early (at least 8 months before the wedding) in their search for ready-made garments so that by the time they realise that their best option is to have theirs custom-made there is still sufficient time to be able to secure a booking with one of our seamstresses or tailors. Our team of seven seamstresses and tailors are often heavily booked at least eight months ahead, due to customers securing early up-front reservations. Bookings are taken for the month in which the outfit must be completed, whereas when your work is actually started is up to you.
d’Italia is renowned in the bridal industry for the creation of superb wedding dresses and gowns, bridesmaid and flower girl dresses, and mother of the bride or groom outfits. We very much look forward to meeting you to assist in the creation of a perfect outfit – one that will be appropriate, stylish, elegant and unique for you, the bridal mother…
